How to Advertise Your Worm Farm.
Advertising can be the most costly part of many small companies. But without the correct advertisement, your company will struggle. Although the word of mouth is and will continue to be one of the better sources of advertising for a worm farm or any business or service, you must consider other options as well.
Air time for radio stations can be expensive, as can newspaper or magazine advertisements. You can be limited in how often you can put money into one or the other. Start-up costs can be demanding in any business.
The sign for your worm farm business ought to be colorful, simple to read, informative, large enough to readily notice, and in the right place to be observed easily. Although a plain, small sign can still work, it is the bigger and more attractive one that will draw more interest. Consider it from the consumer viewpoint. If you observed a small, plain, monochrome sign on one side of the street, and a big, colorful, sign on the other side of the street.......which one would be more likely to snag your interest? You want to be welcoming to the public with your advertisement.
Another means of advertising your worm farm is flyers or bulletins. Many people will make up a huge stack of them and put them on every car they see until they run out. But you need to get the most from every cent you put money into your advertising. So, before you run out and start shoving those flyers under windshield wipers, consider placement. Is the mum shopping with her two year old child in the toy outlet as likely to buy your fishing worms or your fertilizer as the individual shopping in the hardware outlet or sports outlet? Grocery stores, Laundromats, your local Wal Mart, convenience stores, and even large construction businesses can be better places to distribute your flyers. You might ask outlet owners about posting your flyers in their windows. Try the local video stores, flower shops, and so on.
You could think about holding a demonstration about the advantages of your worm farm at the library. They have story times and guests visit during the summer months to entertain the kids. These children have moms and dads and grandparents who garden and fish and own reptiles or birds who may need worms. Be certain to hand out color pages or bookmarks or something similar with a small bit of facts for your company, together with your phone number.
Magnetic signs that accompany the sides of vehicles have gotten more popular in advertising. There are thrift newspapers that have lower cost advertising. A booth at your local farmer's market or in the local flea market might help get your worm farm evident with the public.
Make certain you check out your tax laws and your company license requirements for your area. Even if you've your worm farm at your property, you may be asked to get a permit to trade your worms or the things you can to produce as a result of your worms (like the tea, compost, fertilizers, etc.).
Click Here For A Complete Guide To Worm Farming